Build your solo business & quit your job in 2025.
If you are a new solopreneur navigating the overwhelming world of online business, you might feel like you’re running a marathon in quicksand. Juggling a full-time job, personal commitments, and dreams of freedom can leave you drained and unsure about where to begin. Hustle culture can be suffocating, but here’s the good news—success as a solo business owner is achievable.
You just need to focus on the right platforms to build your writing career and start earning revenue. Without the right focus, it’s easy to give up, missing out on an opportunity of a lifetime.
In this blog, we’ll explore the 3 best platforms for new writers in 2025, along with a bonus platform that can give you an extra edge. Let’s dive in.
1. Medium: Where Writers Turn Words Into Income
Why Medium?
Medium remains one of the best platforms for new writers to gain exposure and earn money. With over 170 million monthly readers as of 2024, Medium offers an audience that values quality writing and diverse perspectives. It’s an ideal platform for writers at any stage of their career.
Key Features:
- Partner Program: Medium’s Partner Program allows writers to earn based on the time members spend reading their content. Writers earn an average of $0.02 to $0.10 per read, with top writers making $10,000 or more per month.
- Built-in Audience: Medium’s massive user base provides you with immediate exposure. No need to worry about building an audience from scratch.
- Ease of Use: Medium’s intuitive interface eliminates the need for technical expertise. Focus solely on writing, and Medium handles the rest.
Pro Tip:
Focus on niches like personal development, technology, or storytelling—topics that resonate with Medium’s audience. Consistency is key; aim to publish at least once a week. Include keywords like “how content writers make money” or “are content writers in demand” to enhance discoverability.
2. Substack: Build a Loyal Subscriber Base
Why Substack?
Substack is perfect for writers who want control over their audience and earnings. It empowers you to build a dedicated email newsletter that generates consistent income.
Key Features:
- Subscription Model: Charge subscribers a monthly or annual fee for access to premium content. Writers can earn anywhere from $5 to $50 per subscriber, depending on the value they provide.
- Direct Audience Ownership: Unlike platforms with algorithms, Substack allows you to maintain direct relationships with your readers.
- Customization: Create newsletters that reflect your unique voice and branding.
Pro Tip:
Offer free content initially to attract readers. Convert them into paying subscribers by offering perks like exclusive articles, Q&A sessions, or downloadable resources. Use SEO-friendly keywords like “will content writers be replaced by AI” to target relevant audiences.
3. LinkedIn: Leverage the Power of Professional Networking
Why LinkedIn?
LinkedIn is an underrated platform for writers looking to connect with professionals and grow their brand. It’s more than a job-seeking site; it’s a content goldmine for solopreneurs.
Key Features:
- Content Visibility: LinkedIn’s algorithm prioritizes engaging posts, making it easier to reach a wide audience.
- Networking Opportunities: Directly connect with decision-makers, clients, and industry leaders.
- Professional Branding: Position yourself as a thought leader by sharing expertise through LinkedIn articles and posts.
Pro Tip:
Use LinkedIn’s native article feature to publish long-form content. Short, engaging posts can also highlight your expertise.
Bonus Platform: Ko-fi
Why Ko-fi?
Ko-fi is an excellent platform for writers who want to monetize their work without relying on subscriptions or ad revenue. It offers a simple way for readers to support you financially.
Key Features:
- Flexibility: Accept one-time donations or set up membership tiers.
- No Platform Fees: Ko-fi doesn’t take a cut from your earnings, letting you keep more of what you make.
- Creative Freedom: Share blog posts, digital downloads, and behind-the-scenes content.
Pro Tip:
Combine Ko-fi with other platforms like Medium or Substack. For instance, include a Ko-fi link in your Medium bio to offer readers a way to support you. Many creators use Ko-fi to earn anywhere from a few hundred to thousands of dollars monthly.
How to Maximize Your Success on These Platforms
- Define Your Niche: Specializing in a specific topic makes it easier to attract a loyal audience. For example, focus on trending areas like AI, sustainability, or personal development.
- Consistency Wins: Publish regularly to build momentum and maintain reader interest. For Medium and LinkedIn, aim for weekly posts. Substack newsletters can be bi-weekly or monthly.
- Engage With Your Audience: Respond to comments, encourage feedback, and create a sense of community. Engaging with readers fosters loyalty and boosts your visibility.
- Experiment and Adapt: Monitor analytics to identify what works and refine your strategy over time. For instance, Medium provides detailed stats on reader engagement, helping you optimize future posts.
Final Thoughts
Building a solo business as a writer in 2025 doesn’t have to be overwhelming. Platforms like Medium, Substack, and LinkedIn offer incredible opportunities to establish your brand, connect with your audience, and earn income. With a bonus platform like Ko-fi, you can add an extra layer of financial support to fuel your journey.
Take the first step today. Focus your energy on these platforms, stay consistent, and watch your writing career flourish. The opportunity is yours to seize—don’t let it slip away.
